How We Help Urban Planning Organizations
We understand the importance of engaging local communities to create strategies that fit the neighborhood and are sustainable over time. We help urban planning organizations design and execute stakeholder engagement that leads to actionable plans and policies. We engage stakeholders at every level – residents, businesses, advocates, leaders – to understand opportunities and create effective action steps. Our outreach approach fosters buy in to ensure a seamless transition from planning to execution.
Our expertise in labor market analysis and job creation strategies brings a unique perspective to issues of economic development. This positions us to help urban planning partners develop smart strategies to address the needs of both businesses and job seekers.
Facilitation of Community Planning and Jobs Task Force
Public Works Partners helped jump-start the process for reactivating the South Brooklyn Marine Terminal, a dormant, city-owned industrial site on the South Brooklyn waterfront. Over six months, we facilitated a task force of local business and nonprofit leaders convened by the NYC Economic Development Corporation and elected officials. We helped the group, which held divergent views on exactly how the site should be reactivated, to reach consensus by focusing on shared goals for job quality, infrastructure investments and environmental impact. Public Works also supported the task force in reaching the wider public in the neighborhood to gain their input into the process. Less than six months after we began, NYCEDC was able to issue a request for proposals to use the site that included the task force’s consensus-driven goals for the site.
Understanding Stakeholder Needs to Inform Zoning Strategy
In partnership with BuroHappold and on behalf of the NYC Department of City Planning (DCP) study, we convened small business owners from various sectors in Northern Brooklyn to understand their needs, interests, and challenges in a rapidly changing business and development environment. The historically industrial and manufacturing neighborhood has become a growing employment hub for innovation, retail, and entertainment businesses, along with increasing residential demands. In a series of roundtables, we gathered business owners’ perspectives on the attractiveness of the neighborhood, conflicts between different uses, and ideas for improvement to support future economic growth. We designed interactive sessions to encourage a diversity of opinion, not only to advance findings for the study but to increase cross-sector awareness within the local business community. The roundtables provided DCP with key suggestions and targeted geographic locations to focus on developing strategies to support the neighborhood’s current and future business needs.
Integrating Education and Workforce Outcomes into a Master Plan
In preparation for its 250th anniversary in 2042, the City of Trenton engaged a team of consultants to develop a long range master plan that aims to combine economic development, education, housing, land use, and transit policies to transform the city. Through the Trenton250 initiative, Pubic Works Partners has been charged with helping the community to identify opportunities to improve Trenton’s education and workforce development outcomes. We are engaging local stakeholders—include the mayor’s office, school district, colleges and Workforce Investment Board—in a collaborative process to identify opportunities in conversations informed by our knowledge of best practices.
Strategies for Developing a Mixed-use (Industrial-Residential) Parcel
Public Works Partners worked with a real estate developer in Brooklyn to explore groundbreaking strategies for pairing a proposed residential project with manufacturing job opportunities on-site. We identified the most compatible business types in a mixed-use setting. And we identified important linkages with local community-based job training and economic development organizations to help ensure the manufacturing spaces remain affordable for businesses, and that industrial job opportunities are accessible to local residents.
Labor Market Study to Create Employer Engagement Strategy
The Lower East Side Employment Network (LESEN) engaged Public Works to conduct a study of the labor market of Manhattan below 14th Street to identify emerging sectors for which LESEN’s job seekers would be promising fits. In addition to analyzing labor and census data, we incorporated input from additional workforce service providers, employers, merchants associations, business improvement districts, and labor economists. The resulting report was used to define LESEN’s strategy to recruit employers who would serve as partners in creating job opportunities for young adults in Lower Manhattan.
Urban Planning Organization Clients
- Group Melvin Design
- Hudson Yards Development Corporation
- Long Island City Partnership
- Neighborhood Plaza Partnership
- NYC Department of City Planning
- NYC Economic Development Corporation
- Queens Economic Development Corporation
- Southwest Brooklyn Industrial Development Corporation
- Staten Island Economic Development Corporation