Opportunities for a Better Tomorrow | Strategic Plan
A Brooklyn-based nonprofit with a 30-year record of successfully connecting youth with GEDs and job training saw an opportunity to expand its model—but they wanted to carefully consider options for increasing their impact. Should they provide a wider range of services to their existing clients? Or move into new neighborhoods? Or new cities? As part of a strategic plan for the organization, our team worked with stakeholders to compile evidence of need in different NYC neighborhoods. We then created a framework and decision-making tool that has allowed the board to assess opportunities for expansion with a clear sense of the challenges and promises of various options.